deliver one of the most ambitious urban regeneration projects in the heart of Makkah. The company aims to transform the urban landscape surrounding the Grand Mosque while enhancing the spiritual and cultural experience for visitors and residents.
Backed by strategic vision and strong partnerships, Masar focuses on creating a modern, integrated destination that combines hospitality, residential, commercial, and cultural developments. The project is designed to accommodate millions of pilgrims and visitors each year, while also supporting the long-term urban development of the city.
Through innovative planning and world-class infrastructure, Masar is committed to delivering a vibrant urban corridor that connects key areas of the city with Al‑Masjid Al‑Haram. The development features premium hotels, serviced apartments, retail centers, and advanced transportation networks, all designed to elevate the experience of pilgrims and strengthen Saudi Arabia’s position as a global destination for religious tourism.
Driven by quality, sustainability, and cultural authenticity, Masar continues to play a vital role in shaping the future of Makkah in alignment with the goals of Saudi Vision 2030.